Reebok — Fall/Winter 2011 Lookbook
Role: Art direction, UX, design. Credits: ODD.
Interactive lookbook to introduce Reebok's 2011 Fall/Winter collection to the UK retailers.
The lookbook was presented in a CD package. It contained a fold out poster with model shots and a CD with an interactive piece that allowed to explore the full collection.
I was responsible for the art direction of the lookbook - including the treatment for the model shots and the design of the interactive piece.